The name Bizau comes from Business as unusual, a misrepresentation of the famous business phrase. The truth is that the investors that are an integral part of this fund, with investments in the most diverse areas, come from different careers but complement each other in a unique way in the projects they launch, just as they complement each other as people in their way of seeing the world.

The entire graphic universe created for Bizau is also about dynamic complementarity, resulting in fluidity allied to solidity, always within a modernity that is evident in the brand but also in the projects.