Thanks to a unique technology patented by iCare Technologies and an ultra-ergonomic minimalist design, this is a ring offers endless services, freedom and security in everyday life. Among the offer is for example bank payment, public transport and event ticketing, digital business card, computer identification (passwords) and a private concierge service.
“A jewel of technology.”
“Unlimited freedom,
unlimited powers.”
9 was responsible for creating the entire visual and written language of the product presentation, which resulted in a main video and six adaptations for use in various media. A process in which client, industrial designer and agency worked in a close and united team so that all “touchpoints” were solid and coherent.
To this cohesive team also joined another international player, Lázaro Barcelona, with whom we always wanted to work and who supported us a lot during production, contributing to a final result that the whole team considered a success.